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Gift Cards / Loyalty Cards

The U.S. Gift Card market is projected to exceed $47 billion in the coming year and has become a year-round phenomenon. Gift Cards are an excellent source of upfront revenue and can be used in a variety of creative ways to benefit Merchants and Customers.

The best gift of all is money! That is why so many merchants now offer Gift Cards. However, here is something you might not have thought of – Gift Card acceptance serves as a Cash Advance to your business, bolstering your bottom line.

Offering a merchant Gift Card is a simple way to set yourself apart from your competition, while increasing your profits. The most obvious benefit of selling Gift Cards is having cash-in-hand without having to provide products or services at the time of purchase.

Other benefits:

  • Gift Card recipients are often new customers
  • Not all Gift Cards end up getting redeemed – that is like found money
  • Gift Card recipients often spend more than the face value of the card

Gift Cards can be a key component in directly increasing your sales:

  • Visibility – Gift Cards are carrired in customer’s wallet.
  • Upfront Revenue – Gift Cards are prepaid – keep unused balances.
  • Higher Transactions – Card holders often spend more than the card’s value.
  • New Customers – Gift cards are typically given as gifts, driving new customers and clients to your business.
  • No Cash Back Option – Use Gift Cards to process merchandise returns rather than giving cash-back.
  • Enhanced Fraud Security – Gift Cards are better than paper with no value until the card is activated at the time of purchase.

Atlas Payment Processing makes a Gift Card program easy! All transactions are handled by a credit card processing terminal, so implementing and tracking is automatic. The same terminal is used to issue and redeem. Best of all, your Gift Cards can only be used at your store.

Furthermore, all of our merchant Gift Card programs are backed by superior service and dedicated support, which is why we are an industry leader. No matter the size of your business, Atlas Payment Processing can make merchant Gift Card acceptance a reality for you. These powerful money-makers are truly the gift that keeps on giving!

Atlas Payment Processing believes in helping American business prosper and we would be proud to partner with you to take your profits to the next level!

Did you know?

On average, Gift Card receivers spend more than the value of their card. And often at times, these purchased cards are never fully redeemed.

Apply Now for a merchant account and start accepting credit cards today!


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